Patrick van der Pijl
Photo: Tycho Müller | Tycho’s Eye Photography
Patrick van der Pijl is a Designer, Strategic smart ass and Creator. Patrick is the founder and CEO of Business Models Inc, a global design company on strategy and innovation. Patrick helps multinational corporations, governmental agencies, NGOs, and startups understand, design, prototype and scale new business models for exponential growth and impact. Patrick is the coauthor of Design a Better Business: New Mindset, Skills and Tools for Innovation and Strategy and producer of the worldwide bestseller book Business Model Generation. His company Business Models Inc. is the proud winner of the Australian Good Design Pioneer Award.