Exponential business models workshop

January 24th, 2019 – Amsterdam

Explore the business opportunities and implications of exponential technologies through exponential business model design

Technological disruption is affecting every part of our lives. We see robots potentially taking over our jobs, we see artificial intelligence proving its potential and we see biotechnologies become more and more accessible. Every business, industry and eventually even our society will be impacted. These changes are accelerating rapidly and we are about to see some of the greatest of these transitions in the next few years.

The world urgently needs new tools, skills, and mindsets to understand and overcome the challenges of technological disruption. They will help to harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world. Most business models are linear, designed to increase profits or decrease costs by 10 percent. With an exponential business model, we think in terms of changes that are 10 times greater or lesser than today’s value. We help empower game changers to develop the exponential mindset of business models and how to connect emerging technologies with business opportunities. We answer the questions: How do we understand exponential technologies? How are these technologies applicable to my company? How do I include these technologies in my next business model? How can I set up experiments and learn from these practices?

Business Design Tools

Starting with an overview of exponential technologies, we will also provide you with a set of proven business tools to integrate these exponential technologies into your organization including business design thinking, DIY tools, lean startup thinking, rapid prototyping, and future thinking. You will uncover insights on exponential business models like exploring Netflix, Stellar Biotechnologies, Zappos, Google, Alibaba, AngelList and many others.

Together, these insights and tools will enable you to predict and evaluate how accelerating technologies are transforming your business. We will look into the nine exponential business model design principles we discovered by analyzing the list of exponential organizations drafted by Salim Ismail and Yuri van Geest. We will pay special attention to the principles: Algorithm to the core, Leverage Partners, Community of Fans and Multisided Platforms.

We will cover the following during this program

  • Insights into the latest disruptive technologies such as robotics, nanotechnology, artificial intelligence, platforms etc.;
  • Exploration of the 9 design principles for exponential business model design;
  • Insight in the Business Model Canvas mechanics using the business models of Netflix, Stellar Biotechnologies, Zappos, Google, Alibaba, Angellist;
  • Application of the proven methodology Double Loop Design Process (a non-linear way of thinking: point of view, understand, ideate, prototype, validate) to set up experiments with these new technologies;
  • Exploration of business design thinking through our e-learning course that is available for you before and after the workshop;
  • A deep dive into the design principles like Algorithm to the core, Leverage Partners, Community of Fans and Multisided Platforms.

What to expect from our training program:

9.00 am –  Welcome & Opening by Patrick van der Pijl, CEO Business Models Inc.

9.05 am –  The Exponential Shift: from linear to exponential business models explained.

9.30 am –  A dive into exponential technologies like AI, Algorithms, Robotics, Nanotechnology, Biotechnology. Guest speaker Jared Fossey, Josephmark, Australia.

10.30 am –  Break. Grab your coffee to go fast forward.

11.00 am –  The 9 mechanics of Exponential Business Models Fresh Watching. What can we learn from other exponential business models? A look into business models like Netflix, Alibaba, Google, Stellar etc.

12.30 pm –  Lunch. Time to get to know your peers and enjoy your lunch.

1.30 pm –  The real-life case study. How can you apply the design principles to design a new business model and value proposition based on an exponential technology like Algorithms? Can you apply these design principles to a business model design? What is the value proposition? Whom are you going to serve?

3.00 pm –  Break. Just a 30-minute refreshment.

3.30 pm –  Set up exponential experiments. How can you set up a small experiment to learn if a principle of business model design can be tested?

4.30 pm –  Pitch time! Share your ideas and convince the audience with your exponential idea.

5.00 pm –  Drinks & networking. Share your learnings with peers and enjoy the drinks.


The price of this workshop is €795,- (excl. VAT). Tickets can be bought via Eventbrite by clicking the button below or by sending an email.


Questions? Let us know.