Our team, way of working, clients, books & tools.
Our business design journey started by self publishing global bestseller book “Business Model Generation” in cooperation with Alex Osterwalder and Yves Pigneur. This book marked our era in pioneering in Business Design. The book features the global adopted business design tool “business model canvas.”
Business Model Generation sold over 3 million copies and is published 37 languages. USA Today named Business Model Generation among the 12 best business books of all time, and the German edition was named Management Book of the Year 2011.
Our runner up book “Design a Better Business” is about the business design process including over 20 tools. Good Design Australia awarded the book with the Pioneering Award for democratizing our strategy and innovation tools. Our Launch in 100 days program was awarded with the Good Design Gold Global Award in 2018 during their 60th Anniversary. More recently our Launch in 100 days program won the Design Management Institute Value Award.