Who we are

Business Models Inc. can help you and your team unlock the existing knowledge in your organization adding our tools, inspiration, experience, and knowledge. We apply design thinking to business. We help from ideation to validation in order to learn from prototyping and experimentation. We can deliver results via various formats, starting from 48hr to 100-day challenges.

Our People

Melbourne

Ben Hamley

Strategy Designer

Clarity in chaos, Melbourne, Cognitive Science, Technology, Design, Storytelling, Anthropology, Book lover, Uncertainty surfer.

San Francisco

Carley Jacobson

Strategy Designer

Curious, Do-it-yourself, Design strategy, Community building, Content creator, Futuristic, Empathetic, Maker, San Francisco.

Taipei

Diane Shen

Creative Director

City wonder and observer, Service strategist, Craftsmanship lover, Visual thinker and doer, Design and Make, Curious Mind, Creative, Biker, Furry Friend lover, Taipei-Kaohsiung

Amsterdam

Eefje Jonker-van Dun

MD & Strategy Designer

Strategic challenger, Goal getter, Energetic, Amsterdam, Passion to discover needs, Analyse for impact, Realizing better business, Empowering people and teams, Organizational change, Live life to the max.

Taipei

Ewen Li

Strategy Designer

Design, Observe Innovation, Keelung-Taipei, Eager, Cat & Dog Lover, Scuba Diving & Mountain Climbing beginner, Hometown disseminator, Like Nature, Love food & wine, Connect Design & Business

Amsterdam

Gijs Mensing

Strategy Designer

In his element when on stage, Creative, Out of the box thinker, Saxophone, Energetic, Amsterdam, Intrinsic motivation, Strategy design, Snowboarding, Never give up.

Amsterdam

Jonas Louisse

Designer

Visual storytelling, Amsterdam, Graphic design, Concept development, Illustration, Environment, Neuropsychology, Accessible, Event organizer, Music.

Amsterdam

Joyce Langelaar

Marketing & Engagement Lead

Go-getter, Marketer, Driven by ambition, Enthusiastic, Amsterdam, Grabs opportunities with both hands, Purposeful, Traveller, Fun facts, Conquers the world in killer heels.

San Francisco

Justin Lokitz

Partner - Strategy Designer

San Francisco, Californian, Author of Design a Better Business, Outdoor enthusiast, Design strategist, Technologist, Business Innovation, Moleskine, Design MBA, Optimist.

Brisbane

Laura Lukin

Designer

Designer, Observer, Experimental, Intuitive, Team Player, Life long learner, Comfortable being uncomfortable, Pug Mum, Brisbane.

New York, San Francisco

Maaike Doyer

CFO & Strategy Designer

Energetic, Strategy, Finance geek, Always taking the extra mile, Traveling the world, San Francisco, Fast thinking, Get shit done, Professor MBA in Design Strategy at CCA, Creative.

San Francisco

Maarten van Lieshout

Creative Director

Designer Design a Better Business, Entrepreneurial kid, San Francisco, Illustrator, Conceptual thinker, Biker, Unparalleled vision of reality, Curious, Jewellery and fashion lover.

Amsterdam

Marije Sluis

COO & Marketing

Emphatic, Sales, Straightforward, Connector, Amsterdam & Valencia, Just do it!, Team player, Love for good food, Thinking logically, Interior Design.

New York

Meg Luce

Strategy Designer

Strategist, Designer, Team Player, List Obsessed, New York, Connector, Cheese Lover, Lacrosse Enthusiast, Focused, Restorative.

Brisbane

Michael Eales

Partner - Strategy Designer

Business designer, Dot connector, Prototyping the future, Rad dad, In love with a Canadian, Brisbane, Keeps the tomato sauce in the fridge.

Amsterdam

Michiel Hoogenboom

Strategy Designer

Extravert, Energetic, Technology, Disrupting, Marketing, Strategy, Transformation, Rotterdam, Kravmaga, Folding bike.

Amsterdam

Moniek Tiel Groenestege

Strategy Designer

Does not stress, Eager to learn, Amsterdam, Startups, Scale-ups, Get things done, People minded, Fast thinking, Traveling, Blogger.

Amsterdam

Niek Otten

Strategy Designer

Inventor, Design for purpose, Creative, Getting things done, Start with why, God is in the details, Connecting the dots, Nerd, Travel, Elon.

Amsterdam

Patrick van der Pijl

CEO

Author Design a Better Business, Design do-er, Amsterdam, Inspiration, Getting things done, Full of ideas, Mini Cooper, Strategic smart ass, Creator, Rebel.

 

Summary.

 

Amsterdam

Pauline Brussee

Social Marketeer

Enterprising, Social, Always happy, Loves to travel, Ambitious, See things on the bright side, Go-getter, People person, Creative, Always looking for challenges.

Amsterdam

Roland Wijnen

Strategy Designer

Aikido, Life-long Learner, Handyman, Amsterdam, Vegetarian, Gardening, Rolling up sleeves, “Strategy is a visual art”, Why? (Question everything), Deep thinker, Engineer.

Taipei

Sharon Pan

Community Manager

Social media, Customer experience, Getting things done, Eager to learn, Content marketing, Coffee lover, Hospitality, Photoholic, Explore the world by food and travel, Taipei.

San Francisco

Stephanie Knabe

Strategy Designer

Adventure, Global, Innovation, Spark, Ah-ha moments, Facilitator, Learning, Design thinking, Outrigger canoeing, Embracing ambiguity, Explorer.

Taipei

Steve Lin

Partner - Strategy Designer

Strategic thinker and doer, Entrepreneur, Visionary, Insightful, Embraces changes, Venture, Pragmatic, Family, Coffee lover, Taipei.

Adelaide

Suhit Anantula

Strategy Designer

Social innovation, People person, India, Adelaide, Family man, Start – ups, Focussed, Research, Facilitator, Entrepreneurship.

San Francisco

Tobias Strobl

Strategy Designer

Organizer. Strategist. Puzzle solver. Aviation enthusiast. Out of the box thinker. Artist. Sea lover. Explorer. Travel junkie. California forever.

Amsterdam

Vreneli Allan

Club Manager

Social, Scooter, Hospitality, Amsterdam, Not afraid, Fun, Loves dogs, Social Media, Getting things done, Pro Active, Drawing.

I want to be part of this team!

Are you our new rebel?

Join us