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Tag: customers

3 Steps To Understand Your Customers (And WIN!)

 3 Steps To Understand Your Customers (And WIN!)

05-12-2016 All too often we come across companies – some of which we have ties to – that are in midst of developing unbelievably cool technologies and (what they would call) innovations that leave the customer out of the equation. For as much as human-centered design and customer development...

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4 Business Tips of YES!Delft’s Tech Startups

 4 Business Tips of YES!Delft’s Tech Startups

21-04-2016 Building and running your own startup is one great adventure. When creating the perfect product, you have a hyperfocus: what is the problem of your customer? And can you help him with solving that specific problem? Once again we had the pleasure of running several workshops with the...

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Buying is the new giving : #socent model 1

 Buying is the new giving : #socent model 1

01-04-2016 In the developed world, the world of fast moving consumer goods is different compared to the developing world. Most people have the basics of life. Buying soaps, diapers, water, shoes or spectacles are commonplace. Brands are fighting it out there. What if we take this basic idea...

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Buying is the new giving : #socent model 1